Privacy policy

This Privacy Policy explains how DartVendor (“DartVendor”, “we”, “us”, or “our”) collects, uses, discloses, and safeguards your personal information when you visit or make a purchase from dartvendor.co.uk or otherwise interact with our services (collectively, the “Services”). “You” refers to any customer, site visitor, or individual whose information we process in connection with the Services.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.


1. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. When updates occur, we will revise the “Last Updated” date and take any additional steps required by applicable law.


2. Personal Information We Collect

We collect personal information in the following ways:

A. Information You Provide Directly

This includes information you submit when using our Services, such as:

  • Contact details (name, email address, phone number, billing and shipping address).

  • Order details (items purchased, payment confirmation, delivery information).

  • Account information (username, password, security credentials).

  • Shopping activity (cart contents, saved items, loyalty points, reviews, referrals, gift card balances).

  • Customer support communications (messages, attachments, or other information you choose to share).

You may choose not to provide certain information, but doing so may limit your ability to use specific features.

B. Information Collected Automatically

We may collect Usage Data through cookies and similar technologies, including:

  • Device and browser information

  • IP address

  • Network details

  • Interaction data (pages viewed, clicks, time spent, referring URLs)

C. Information from Third Parties

We may receive information from:

  • Service providers (e.g., Shopify, hosting providers, analytics partners)

  • Payment processors (billing details, transaction confirmations)

  • Advertising partners (interaction data, campaign performance metrics)

Any third‑party information is processed in accordance with this Privacy Policy.


3. How We Use Your Personal Information

We use your information for the following purposes:

A. Providing and Improving the Services

To fulfill orders, process payments, manage accounts, arrange shipping, handle returns, and deliver customer support.

B. Marketing and Advertising

To send promotional communications and tailor advertising across our website and third‑party platforms. If you are an EEA resident, processing is based on our legitimate interest in promoting our products.

C. Security and Fraud Prevention

To detect, investigate, and prevent fraudulent or malicious activity and to maintain the security of our Services.

D. Service Enhancement and Communication

To respond to inquiries, improve user experience, and optimize our business operations.


4. Cookies and Tracking Technologies

We use cookies to operate and enhance our Services, perform analytics, and personalize content and advertising. You may disable cookies through your browser settings, but doing so may affect site functionality.

We honor the Global Privacy Control (GPC) signal for opt‑out requests related to targeted advertising or data sharing.

For more detail, you may request a dedicated Cookies Policy.


5. How We Disclose Personal Information

We may disclose personal information to:

  • Vendors and service providers (IT, payment processing, fulfillment, analytics, customer support)

  • Business and marketing partners

  • Affiliates within our corporate group

  • Parties involved in business transactions (mergers, acquisitions, restructuring)

  • Legal authorities, when required to comply with applicable law

  • Third parties you authorize, such as social login providers or shipping partners

We do not use or disclose sensitive personal information for purposes of inferring characteristics about you.

We may “sell” or “share” personal information (as defined by applicable law) for advertising and marketing purposes, but only with your consent where required.


6. User‑Generated Content

If you submit reviews or other content to public areas of the Services, that information becomes publicly accessible. We cannot control how others may use or share such content.


7. Third‑Party Websites

Our Site may contain links to external websites. We are not responsible for the privacy practices or content of third‑party platforms. You should review their policies before providing personal information.


8. Children’s Data

Our Services are not intended for children, and we do not knowingly collect personal information from individuals under 16. If you believe a child has provided us with personal information, contact us to request deletion.


9. Security and Data Retention

While we implement reasonable security measures, no system is completely secure. We retain personal information only as long as necessary to:

  • Provide the Services

  • Maintain your account

  • Comply with legal obligations

  • Resolve disputes

  • Enforce agreements


10. Your Rights

Depending on your location, you may have the following rights:

  • Right to Access / Know

  • Right to Delete

  • Right to Correct

  • Right to Data Portability

  • Right to Opt Out of Sale/Sharing/Targeted Advertising

  • Right to Restrict Processing

  • Right to Withdraw Consent

  • Right to Appeal

  • Communication Preference Management

You may exercise these rights through our website or by contacting us directly.

We may request verification information before fulfilling your request. You may also authorize an agent to act on your behalf.

If you want help customizing these rights for your jurisdiction, you can explore data rights drafting.


11. International Data Transfers

Your information may be transferred to and processed in countries outside your residence. Where required, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses.


12. Complaints

If you have concerns about our data practices, contact us using the details below. You may also lodge a complaint with your local data protection authority.


13. Contact Us

For questions, requests, or concerns regarding this Privacy Policy, contact us at:

Email: contact@dartvendor.com Address: [153 Roose Road, Barrow in Furness, Cumbria, LA13 0EE]